Quilam Capital

Brand creation for a bespoke investment capital firm in London.

Quilam Capital invests in businesses across the speciality finance sector, throughout their life cycle, providing flexible solutions, expert guidance and strategic know-how.

This exciting startup appointed Brand Remedy to create a compelling brand and marketing communications to launch their new business venture.

Our work started with a brand insight workshop to establish what differentiates Quilam from other similar organisations. We combined this insight with competitor benchmarking to establish a clear brand proposition supported by a range of firmwide messages.

This first phase of the project was followed by the development of a clean, contemporary visual identity and brand guidelines. The final phase was the development of a new website and key marketing collateral.

Since launch, Quilam Capital has gone from strength to strength, steadily adding to its investment portfolio.